eFootball PES 2020 incorporates RCD Mallorca to the field
This month came with very good news for RCD Mallorca fans and all eSports lovers. Konami Digital Entertainment, eFootball PES’ developer, announced the official partnership with RCD Mallorca.
With a full license granted from RCD Mallorca, players like Kubo, Hernández, Baba, Febas and Salva Sevilla have been recreated by expert artists from Konami. The avant-garde company ensures high standard image details and quality, incorporating technical abilities from players too. RCD Mallorca players visited a 4D recording set where Konami’s team caught every detail over a photography session with 4D scanners. This technological advance allowed the developer to recreate scenes, scores, and celebrations like real life.
RCD Mallorca is the second Spanish team to sign an official partnership with Konami. The club is innovating its business strategies through this association into eFootball. In Spain, PES 2020 is the first best-selling videogame in physical format with 14.300 sales in its premiere. These results reveal the great potential of the eSports industry in Europe but also worldwide.
CA Sports Marketing team allied the club and Konami to intensify their brand positioning and empower Spanish football visibility. The eSports market is rising, there are many opportunities to innovate in this field and CA Sports Marketing will be always helping their clients to reach their goals.