Konami, as Official Football Videogame Partner launched, together with CA Sports Marketing, the first eFootballPES tournament played by Mallorca fans and first team players.
During a 7-day tournament 158 fans got involved, playing against each other in a bracket mode to become the best PES2020 player among Mallorca fans. On the other side of the bracket, 4 team players (Cucho Hernandez, Baba, Budimir and Salva Sevilla) played to decide which was the best among Mallorca first-team players. The winner of both sides played against each other to crown the best eFootballPES2020 player in Mallorca.
Finally, Salva Sevilla was the first team player that reached the final and played against Marlito, the fan’s king. The match was very exctied, full of goals and incredible skills, and ended up 3-5, crowning Marlito as the king of eFootball PES2020 in Mallorca.
✔️ 158 fans involved in the online tournament
✔️ 4 first team players involved in their particular final four
✔️ A final between the best fan and the best first team player
✔️ Lots of skills, incredible goals and presents for all the fans that were involved playing or watching the LIVE matches.
CA Sports managed all the activation: communication, LIVE broadcasting, players management, contests and content creation.